Meet Traction

We’re on a mission to make hosting visitors effortless, memorable and safe.

Created with Sketch.
Created with Sketch. Created with Sketch.


We pride ourselves on our innovation and growth. And, it seems others have also 
taken notice.

  • Deloitte Technology Fast 50 Company to Watch
  • Forbes Cloud 100 Rising Star
  • G2 Leader in Customer Satisfaction for Visitor Management

Https:// content/uploads/traction guest story.svg

Everyone has a story. Here’s ours.

At Traction Guest, we started this journey with a simple goal: to find a better way for companies to host visitors worldwide.

Our focus has always been on extending visitor management beyond the lobby – using one platform to create a seamless visit experience while solving complex data, security and compliance challenges for global organizations. Our cloud expertise goes back to our roots. Traction Guest was incubated by Traction on Demand, a leading cloud consulting and application development firm.

Today, we’re the leader in enterprise visitor management, empowering businesses across five continents and dozens of industries to make hosting visitors effortless, memorable and safe.

Guest for Good.

Connecting with our community is in our DNA and reflected in our community engagement program. We’re driven by doing good for our customers, employees, and community, and want to give what we're good at. With that, we want to cultivate an atmosphere of sharing, learning, and growth.

Leadership team.

Traction Guest’s leadership team brings a defined vision and years of experience in technology and enterprise software. Our leaders share a passion for people, customers and innovation.

Keith Metcalfe Photo
Keith Metcalfe
Builder of people, teams and companies. Over 20 years of customer-centric leadership roles at world-class software organizations like SAP and Business Objects. Husband, father, competitive cyclist, runner.
Cameron Wiebe Photo
Cameron Wiebe
Driver of innovation and technology strategy. Diverse experience leading programming, design and maintenance of software applications for enterprise. Husband, father, musician.
Chris Barone Photo
Chris Barone
VP Sales
Customer focused sales executive with a passion for facilitating large scale opportunities. Over 18 years in sales leadership, serving customers and building winning cultures for SaaS companies like DocuSign. Sports enthusiast, traveler.
Ryan St Hilaire Photo
Ryan St Hilaire
VP Product Management
Customer focused strategic product leader. Over 18 years building and managing world class software and technology products for enterprise companies like SAP. Fitness enthusiast, technology junkie, outdoorsman.
Maria Osipova Photo
Maria Osipova
VP Marketing
Brand builder and strategic marketer. Over 15 years of driving sales, meeting growth demand and finding ways to add value to the customers with SaaS brands like MediaValet and Cvent. Mother, Muay Thai fan, foodie.
Sai Venkatram Photo
Sai Venkatram
VP Engineering
Passionate about scaling high-output engineering teams. Over 20 years in product and engineering leadership roles at companies like Amazon and Groupon. Technology junkie, car enthusiast, family man.

Our board and

Our board brings a wealth of experience, perspective and knowledge, helping guide us through our growth and company roadmap. Our diverse board has expertise in the software technology industry, venture capitalism, and private equity.

Norm Francis Photo
Norm Francis
CEO, Boardwalk Ventures
Greg Malpass Photo
Greg Malpass
Founder and CEO, Traction on Demand
Brian Feinstein Photo
Brian Feinstein
Partner, Bessemer Venture Partners
Https:// content/uploads/about we are global stats.svg

Global scale.
Global presence.

  • Vancouver, Canada
  • Seattle, USA
  • Dublin, Ireland

Https:// content/uploads/careers pingpong.jpg


We work hard and we play to win. We’re growing our team of curious, aspiring people who want to find a purpose in their work and support each other in the process. Come work with us and drive change.